– Names Beyond Creativity as Media Partner
– Signs MoU to assure commitments
For about four years now, the Mo’Brimah Foundation has been a forerunner in youth and community centered initiatives in its drive towards developing local communities, advancing leadership, and promoting communal participation in development.
In its next biggest step, the foundation has committed its resources and support for Kwara U-12 League games which is anticipated to be the next biggest youth game in Nigeria and currently the largest in North central and Nigeria as a whole.
Being the first of its kind in Kwara state and the North Central, the Mo’Brimah Foundation signed a MoU in the later hours of Wednesday, 14th September, 2022. The tripartite MoU which was signed between it, the U-12 League Management Board and Beyond Creativity advances financial commitments as well as equipments and kits to support teams participating in the League games. Also named was Beyond Creativity as the official media partner of the League games issuing the stance of the foundation in ensuring the League gets the best media outreach/coverage.
The founder of the Mo’Brimah Foundation, Mallam Mohammad Brimah reiterated that this is another step in the right direction in encouraging community development, unity through sports, and human capital development as said by his representative Abdullahi Abdulhameed.
“It is not the first time we would be coming all out for our youths and community, and it is definitely not going to be the last. We have been on and about people and community centered initiatives…We believe this headline sponsorship we are giving the league would position it rightly in the region and would foster communal unity and human capital development. To us, we are forging the “catch them young” narrative and we are sure in trueness that results would be in manifolds for the participants” said the spokesman of the Moh’Brimah Foundation, Mr. Abdullahi Abdulhameed.
The Kwara U-12 League which usually runs with 300 kids across five local government areas in Kwara will be increasing capacity to 420 kids as the league resumes this September sequel to the new agreements signed in the MoU.
In addition, Beyond Creativity, a media agency in the heart of Ilorin, is now signed to manage the public perception, promotions and publicity for the Kwara U-12 Leagues.